New Niche Site for Prospective MBA Students Accelerates Program Search Process
Chester, PA, June 20, 2000 -
Educational Directories Unlimited (EDU), the online service provider of Gradschools.com and Studyabroad.com, has introduced its newest web site: Business.Gradschools.com (http://business.gradschools.com). Business.Gradschools.com, a sub-directory of Gradschools.com, is an all-new niche site for prospective MBA and business graduate students.
Business.Gradschools.com enables users to focus their search solely on business graduate programs, thus eliminating the unnecessary steps of sorting through other programs and subjects. Programs are searchable first by subject, then by location. However, the hundreds of programs in the Business.Gradschools.com database are not limited to domestic locations, as there are multiple directory listings for Canada, the UK and world-wide.
"Business.Gradschools.com is just another way for us to provide our users with a high quality, niche product," says Mark Shay, President and founder of EDU. "Business graduate programs have always been the most popular subject category on Gradschools.com. It seems only right to dedicate a new web site to them."
On the home page, twelve Master Sponsor Buttons appear. These Master Sponsors are featured business schools and programs such as American InterContinental University, Michigan State University -The Eli Broad Graduate School of Management, Bellevue University - Online MBA Program, Temple University - Fox School of Business and Management, Jesuit Business Network and Ohio MBA Net. Prospective students may click directly through to the Master Sponsor�s web site from the home page.
The survey also asked how often the respondent clicks on banners that are of interest to him/her. Twenty-nine percent stated they sometimes do, 33% stated they frequently or often click on banners and 38% rarely or never do.
"We hope to continue to expand our web sites and offer new niche sites in the future," says Shay. "We feel that the better we can target students, the easier it will be to connect them with the right programs. It may be tough to get into a good program, but we make it easy to find them."
About Educational Directories Unlimited
Educational Directories Unlimited (http://www.edudirectories.com) is a unique college-oriented marketing firm that achieves a dynamic blend of academic purpose and commerce. In addition to Business.Gradschools.com, EDU offers several comprehensive directories: Distance.Gradschools.com; Gradschools.com; Studyabroad.com, English.Studyabroad.com and Studyabroadworldwide.com. The company also focuses on reaching college students and prospective students through a variety of marketing vehicles, such as Gradschoolfairs.com. Through all of their professionally managed services, EDU continues to grow as a leading on-line college advertising destination, connecting students with programs. For more information on Business.Gradschools.com or EDU's services in general, please contact Mark Shay by phone at 610-499-9200, via e-mail at mshay@gradschools.com.
Media Contact:
EDU Media Contact: Matt Ulmer, e-mail: mulmer@edudirectories.com