EDU INTERNET STRATEGIES ASSISTS UNIVERSITY AT ALBANY'S INTERNATIONAL EDUCATION OFFICE IN TRANSFORMING THE RECRUITING PROCESS

CHESTER, PA, June 16, 2005 -

The study abroad team at the University at Albany's Office of International Education has engaged EDU Internet Strategies (EDU-IS) to implement an online service to manage and streamline the student recruitment process.

Considered an expert in interactive student recruiting, EDU-IS is streamlining Albany's office procedures with Administrator, an enrollment management service powered by edGenuiti Worldwide's CRM Technology that enables an organization to track and manage student inquiries from initial contact to alumni status. Administrator provides Albany with an online self-service portal allowing prospective study abroad students to follow their advancement from the application stage to enrollment. Instead of contacting busy advisors for information, students can now see how far along in the application and enrollment process they are at their convenience via their own computer.

"Students prefer to handle everything online," says Jim Pasquill, Director of Study Abroad and Exchanges at University at Albany. "This service doesn't just provide our study abroad advisors with features they want, it gives the students features they expect. Administrator automates the process, allowing our study abroad team to handle more students and provide more personal attention without overburdening our staff."

George Waldie, Director of EDU-IS, explains, "We have been providing the University of Albany's Study Abroad Office with qualified leads from our www.StudyAbroad.com portal for years. After discussing the needs of Albany's study abroad office, it became apparent that the Administrator service, powered by edGenuiti's CRM for Higher Education system, was the right solution. It will enable Albany's staff to better manage and grow their study abroad department."

EDU Internet Strategies

EDU-IS is a consulting firm specializing in recruiting and marketing solutions for higher education institutions. They focus on the process of communication between a student and a recruiter through multiple electronic media. EDU-IS is a service of Educational Directories Unlimited, Inc. (EDU), a leading Internet company serving higher education. Based in suburban Philadelphia, EDU's steady growth since its inception in 1989 has led to its inclusion in the Philadelphia 100, Inc. Magazine/ICIC Inner City 100 and Inc. 500 lists of fast growing businesses.

International Education Office at University at Albany

The Office of International Education at University at Albany tries to enhance the international outreach at the school by welcoming and serving a diverse cohort of international students and intensive English language learners, and by supporting the development of cooperative international linkages that provide a wide range of study abroad opportunities for all students who wish to participate.

edGenuiti Worldwide

edGenuiti is a global leader in providing a wide range of business critical student recruitment, admissions management, student retention and alumni relationship and fundraising tools into a single enterprise framework resulting in true institution wide enrollment intelligence. edGenuiti solutions are used at more than 2,500 schools and organizations - including some of the world's leading higher education destinations - to enable better use and management of student information resulting in more accurate and informed decisions; by providing intelligent tools that help them achieve a new level of enrollment sophistication and for forging stronger relationships between students and learning providers. Based in the United Kingdom, edGenuiti Worldwide has offices in Australia, France, Germany and the United States.

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